On 44th Street, between 7th and 8th, Harry Potter: The Exhibition is now open at Discovery Center. On 45th Street between 8th and 9th, Daniel Radcliffe is starring in How to Succeed In Business. On 46th and Broadway, the massive set of screens features an ad and clips from Harry Potter & the Deathly Hallows, Part 1 plays every seven to ten minutes.
I got to experience it all this past weekend, thanks to Warner Brothers, the Harry Potter Exhibition and the team behind How to Succeed In Business Without Really Trying.
The activities started on Sunday afternoon with a visit to the Apple Store on Prince Street, where producers David Heyman and David Barron were joined by Warwick Davis, Robbie Coltrane, Helen McCrory, David Thewlis, Natalia Tena, Oliver and James Phelps, Bonnie Wright, Evanna Lynch and Freddie Stroma; the entire recording will be up in the iTunes Store later this week. You can also catch up on some of the quotes here, and please feel free to discuss the actors thoughts on their characters in FictionAlley Park.
Click here to read more, and see our photos from the grand opening of Harry Potter: The Exhibition.